DSpace Repository

The influence of AI literacy on work readiness among university students

Show simple item record

dc.contributor.author Ornusa Sunnananda en_US
dc.date.accessioned 2026-02-14T04:49:25Z
dc.date.available 2026-02-14T04:49:25Z
dc.date.issued 2025
dc.identifier.uri http://mfuir.mfu.ac.th:80/xmlui/handle/123456789/1595
dc.description Independent Study (M.B.A.) -- Business Administration, School of Management. Mae Fah Luang University, 2025 en_US
dc.description.abstract This study examined the influence of AI literacy on work readiness among university students in Thailand, with particular attention given to the roles of individual factors and university context (access to AI tools). A quantitative research design was employed, and data were collected from 364 fourth-year undergraduate students at Mae Fah Luang University using a structured online questionnaire. The key constructs AI literacy, university context, and work readiness were measured using five-point Likert scales, and the data were analyzed using descriptive statistics, Spearman’s correlation, one-way ANOVA, and multiple regression analysis. The findings indicated that the overall levels of both AI literacy and work readiness were high. A strong positive relationship was found between AI literacy and work readiness, while significant differences in AI literacy were observed across selected individual factors, particularly frequency of AI tool usage, prior AI experience, and GPA. Furthermore, AI literacy was identified as a significant predictor of work readiness, whereas university context did not demonstrate a statistically significant direct effect when AI literacy was controlled for. These results suggest that AI literacy functions as a multidimensional competence encompassing cognitive, evaluative, and ethical dimensions that are essential for contemporary employability. The study highlights the importance of integrating AI literacy into higher education curricula through structured, experiential, and reflective learning opportunities to enhance student’s readiness for AI-integrated workplaces. en_US
dc.language.iso en en_US
dc.publisher Mae Fah Luang University. Learning Resources and Educational Media Centre en_US
dc.subject Work Readiness en_US
dc.subject AI Literacy en_US
dc.subject University Students en_US
dc.subject University Context en_US
dc.subject Digital Skills en_US
dc.subject Employability en_US
dc.subject Higher Education en_US
dc.subject Thailand en_US
dc.title The influence of AI literacy on work readiness among university students en_US
dc.type Thesis en_US
dc.contributor.advisor Piyatida Pianluprasidh en_US


Files in this item

This item appears in the following Collection(s)

Show simple item record

Search DSpace


Advanced Search

Browse

My Account